How to start selling on TikTok: A Step-by-Step Guide

Dec 17, 2023

TikTok, with its rapid ascent to becoming one of the world's favourite social media platforms, has evolved into a powerhouse boasting over 1 billion active users. Its recent surge in popularity has transformed it into an ideal space for businesses to showcase and vend their products. The introduction of TikTok Shop now empowers brands and retailers to explore a new revenue stream by directly retailing products on the platform.

Step 1: Create a TikTok Business Account

Creating a business account is simple and free. Go to TikTok’s website and click on the “Create Account” button. This unlocks exclusive features, including advanced analytics and access to TikTok Ads Manager.

Step 2: Register for TikTok Shop

Once your business account is in place, proceed to seller registration portal and follow the prompt to set up your TikTok Shop. Upload necessary documents, including your ID, proof of residency, and proof of business ownership. Expect an email regarding your application status within one to two days. You are granted access to TikTok's shopping features once approved.

Step 3: Link Your Account

Connect your TikTok account to TikTok Shop to commence selling. Now, you can add products and promote your shop in your bio and content. To initiate sales on TikTok Shop, connect your payment information, currently supporting Stripe. Create an account and link it to your TikTok Shop for seamless payment processing.

Step 4: Promote Your Products

With your TikTok Shop ready, it's time to promote your products effectively. Utilize TikTok's advertising options, including in-feed ads, branded effects, and sponsored hashtags, to expand your reach and drive traffic to your shop.

What's more, TikTok provides a variety of shopping choices for users interested in purchasing products directly from their preferred businesses on the platform, including live shopping and shoppable videos. Therefore, you should take advantage of the platform and create relevant content, including user-generated material, product demos, and tutorials. The secret is to produce content that appeals to and motivates your target market to visit your store.

Step 5: Fulfill Orders and Provide Customer Support

As orders roll in, prioritize timely fulfillment and offer excellent customer support. Use TikTok Shop's dashboard to manage orders, track shipments, and communicate with customers, ensuring a seamless shopping experience.

If you're currently selling on Shopify and aiming to streamline the synchronization of your listings, order fulfillment, and inventory management all within the Shopify platform, look no further than ShoppeDance VeriSync. This comprehensive sync tool offers the ultimate solution. Additionally, ShoppeDance VeriSync is designed to efficiently handle multiple TikTok Shops seamlessly through a single Shopify store.

Feel free to leverage ShoppeDance for a unified and efficient e-commerce experience. Book a demo to explore its capabilities further and take advantage of the free 30-day trial to experience the benefits it can bring to your online business.

Selling on TikTok Shop is a dynamic way to broaden your business's reach and tap into a new revenue stream. By following the outlined steps, you can establish your TikTok Shop, promote your products to a wider audience, and ensure the success of your enterprise. Remember to create engaging TikTok content, explore live stream shopping, and provide exceptional follow-up support. Your TikTok sales journey awaits!

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